Nicolás Álvarez Olea

If you’ve made it this far, it’s because you’re interested in getting to know me or you’re simply browsing my website. Whatever your purpose, I’m going to tell you a little bit more about myself.

About 5 years ago I discovered SEO, it was by chance. The truth is that I had just joined a company, a procurement consulting firm that didn’t have a defined Digital Marketing strategy, in fact, the website barely existed. So I decided to learn how to create websites and made one for the company.

It was at that moment when I asked myself… and now what?

We had the website and it looked great, but nobody was seeing it, no one was visiting even by accident. That’s when I discovered SEO.

A few months later we were already ranking for procurement consultant, supply chain consultant etc… in fact they’re still there and years have passed without touching anything. Thanks to that, companies started contacting us, and not exactly small ones, who needed our services and the best part of all is that they didn’t know us at all.

That’s the magic of SEO, it allows you to reach people who know they need you and want to buy.

Since then I haven’t stopped creating websites, directories, blogs and working for other companies. Specifically, I’ve helped position more than 150 websites.

In my professional career at agencies I’ve worked with brands like SEAT and CUPRA (where I continue helping currently), El Corte Inglés, ISDIN or Telpark.

I would say that where I’ve learned the most is through experimentation, although I’ve also taken several SEO and SEM courses at agencies like BIGSEO and a Master’s in SEO with Webpositer Academy.

Now I collaborate with companies like TheLegalSchool (law school for attorneys) or Reclama.legal where I’m responsible for the web strategy.